91ÉçÇř

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Small berries, big achievements | Petit fruit, grandes réalisations

Published: 28 November 2024

He’s known as the king of cranberries. More than anyone else, Marc Bieler (DipAgr’58, BA’64) has contributed to Quebec’s thriving industry centred on a small red fruit with anti-inflammatory and antioxidant properties. Today, at the age of 86, this 91ÉçÇř alumnus continues to be involved in the day-to-day operation of the family business and to give back to the community.


On l’appelle familièrement « le roi de la canneberge ». Plus que quiconque, Marc Bieler (DipAgr’58, BA’64) a contribuĂ© Ă  faire rayonner l’industrie quĂ©bĂ©coise de ce petit fruit rouge aux propriĂ©tĂ©s antiadhĂ©sives et antioxydantes. Aujourd’hui, Ă  86 ans bien sonnĂ©s, un diplĂ´mĂ© de 91ÉçÇř continue de s’impliquer au jour le jour dans le fonctionnement de l’entreprise familiale et de redonner Ă  son prochain.

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