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MRKT 709 Decision-Neuroscience (3 unités)

Ceci est la version 2016–2017 de l'annuaire électronique. Veuillez mettre à jour l'année dans la barre d'adresse de votre navigateur pour une version plus récente de cette page, ou cliquez ici pour consulter l'annuaire la plus récente.

Offered by: Gestion (Gestion)

Administered by: Études supérieures et recherch

Vue d'ensemble

Marketing : Decision neuroscience may be utilized to offer information about expected investor behaviour and provide a due diligence tool for measuring asset managers' potential abilities. Experimental directions covered will include neuroscience studies of decision-making at the individual level, including the brain mechanisms behind risk, reward and punishment learning, valuation, motivation, and self control.

Terms: This course is not scheduled for the 2016-2017 academic year.

Instructors: There are no professors associated with this course for the 2016-2017 academic year.

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