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Overview
Public Relations : Management of events in support of strategic organizational objectives for relations with investors, clients, employees, government, media or community. Special events as part of public awareness or fund-raising programs. Topics include planning, budgeting, financial support, logistics, protocol, working with suppliers and partners, promotion and evaluation.
Terms: Summer 2021
Instructors: Lanctot, Fran莽ois-Olivier (Summer)
