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Luxury Royalmount Mall opens amid excitement and concerns

Published: 6 September 2024

Montreal’s long-awaited luxury shopping mall Royalmount officially opened on September 5. The project, which spans 800,000 square feet, and features stores like Gucci, Versace, and Louis Vuitton, aims to attract diverse shoppers from all walks of life with an “inclusive luxury” concept. While excitement is high, concerns exist over traffic and accessibility.

In an interview with the Montreal Gazette, Charles de Brabant, Executive Director of 91’s Bensadoun School of Retail Management, highlights the existing demand for luxury retail in Montreal: “These people are used to shopping in London, living in Singapore, and for them, it’s totally unnatural that a city like Montreal would not have a luxury mall offering,” he says. However, he cautions that early visitors might be underwhelmed due to many stores yet to open.

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